Apr 30, 2012

Facebook Timeline Changed the Way We See Brand Pages; Here’s How

Facebook Timeline Changed the Way We See Brand Pages; Here’s How:












When Facebook launched Timeline for brands last month, it wasn’t just marketers’ social media strategies that got turned upside down.
The new format also changed the way consumers experience brands on Facebook.
In a webcam eye-tracking study for Mashable by EyeTrackShop, participants spent less time looking at Wall posts and ads and more time looking at the cover photo on brands’ timelines than they did on their old Facebook Walls.
“The new Facebook Timeline limits the effective branding space, and the top portion of the page must be effectively utilized,” suggest the study’s authors.

SEE ALSO: Here’s How People Look at Your Facebook Profile — Literally

EyeTrackShop recorded eye movements of 30 participants as they were shown brand profiles — before and after being converted to timeline — from the Dallas Cowboys, Good Morning America, “The Muppets” and Pepsi in 10-second intervals. What participants looked at on each webpage, for how long and in what order is recorded in the images below.
Results suggests a few ways our perception of Brands on Facebook has changed:

  • Ads on Facebook Timeline are less visible than ads on Facebook Brand Pages. While 30%-40% of study participants looked at ads on brand Timeline pages, 80% looked at them on Brand Pages. In both cases, ads placed higher up on the page fared better than those below them.

  • Cover photos are the new Facebook Wall (at least as far as attention goes). On brand pages, Wall posts were the star attraction. Viewers on average looked at them first and for the longest amount of time.
    On the brand Timelines, however, viewers always looked at the cover photo first. In all but one case, they spent a longer time looking at it than at Timeline content.

  • Everyone will notice your cover photo. It’s larger than anything else and at the top of the page for a reason, and 100% of viewers looked at it. On average, they saw it in 0.5 seconds or less. Meanwhile, only 65% to 92% of viewers noticed profile photos on Brand Pages.

  • Viewers see Timeline content last. In every case, viewers looked at either the left or right column of Timeline content last — after ads, navigation buttons and brand logos.

  • Information that was invisible is now a focal point. Facebook moved the number of Likes, events and apps to prime top-and-center territory. It now gets more attention than when it was listed on the right-hand side of the page.
    In the case of Good Morning America, for instance, the show’s 585,000 Likes went from being completely ignored on its Brand Page to being the biggest attention-getter on its Timeline.

  • Cover photos with faces attract the most attention. Good Morning America and “The Muppets” have cover photos with faces, whereas the Dallas Cowboys and Pepsi do not. The cover photos with faces attracted more attention.


Take a look at the results of the study in the gallery, and let us know your own observations in the comments.



Dallas Cowboys: Visual Attention Level







Areas that were looked at most are shown in red on the heat map. In the Timeline, viewers concentrated more of their time at the top of the page.
Click here to view this gallery.
More About: EyeTrackShop, Facebook, facebook timeline, Marketing, trending

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On Anniversary of bin Laden’s Death, Little Backing of al Qaeda

On Anniversary of bin Laden’s Death, Little Backing of al Qaeda:


Survey Report


A year after the death of its leader, al Qaeda is widely unpopular among Muslim publics. A new poll by the Pew Research Center’s Global Attitudes Project, conducted March 19 to April 13, 2012, finds majorities – and mostly large majorities – expressing negative views of the terrorist group in Egypt, Jordan, Pakistan, Turkey and Lebanon.
In Pakistan, where Osama bin Laden was killed by U.S. Navy Seals, 13% of Muslims hold a favorable view of al Qaeda, 55% an unfavorable view, and roughly three-in-ten (31%) offer no opinion.
Support for the organization is in the single digits among Turkish and Lebanese Muslims. In Jordan, just 15% express a positive opinion, essentially unchanged from last year, but down significantly from 34% in 2010.  Al Qaeda receives its highest ratings in Egypt, where 21% hold a favorable and 71% an unfavorable opinion.
Before his death, support for bin Laden had waned considerably among Muslims around the world.  Perhaps the most striking decline occurred in Jordan, where in 2005 61% had expressed confidence in bin Laden to do the right thing in world affairs.  The next year, this number plummeted to 24% following al Qaeda suicide attacks in the nation’s capital, Amman.  By 2011, only 13% expressed confidence in him.
Support for bin Laden also declined steeply over time among Muslims in Indonesia and Pakistan, as well as the Palestinian territories.  Palestinians, however, remained more supportive than other publics – in 2011, 34% still expressed confidence in the al Qaeda leader.

Teachers over 40 'a problem' for Thailand's tablet plan

Teachers over 40 'a problem' for Thailand's tablet plan: A major concern over the use of tablet computers in the coming school semester is the high average age of first-grade teachers in Thailand. Some 70 per cent of the 450,000 teachers in primary and seco .....




Indonesia-US economic ties likely to grow

Indonesia-US economic ties likely to grow: With the US economy showing clearer signs of recovery, IndonesiaĆ¢€™s Ambassador to the US, Dino Patti Djalal, one of the most trusted aides of President Susilo Bambang Yudhoyono, says targets to doubl .....




Anwar Ibrahim denies instigating supporters

Anwar Ibrahim denies instigating supporters: Malaysian opposition leader Anwar Ibrahim denied Monday that he had instigated his supporters to break through the police barriers at Dataran Merdeka on Saturday. Instead, he claimed he was trying to .....




Indonesia central bank puts DBS’ proposed Danamon acquistion on hold

Indonesia central bank puts DBS’ proposed Danamon acquistion on hold:
Indonesia’s central bank has put a proposed acquisition of Bank Danamon Indonesia by Singapore’s DBS Bank on the back burner until new rules on foreign ownership in banks are in place.
According to Agence France-Presse (AFP), it said Bank Indonesia wanted to re-evaluate a rule that allows private investors – be it local or foreign – to own up to 99% stake in Indonesian lenders.
“It’s not that we are delaying approval for the DBS deal, we will just start evaluating DBS’ plan after we issue our new bank ownership rules. Hopefully, the regulation will be issued by the end of May or early June,” Bank Indonesia spokesman Difi A Johansyah told AFP.
DBS Bank is the latest regional bank to want a presence in Indonesia due to its fast-growing middle-class and economy.
In early April, DBS announced that it would buy a 67.4 percent stake in the Indonesian lender for $4.9 billion, from Temasek Holdings, a Singapore state investor, at a steep 52 percent premium. DBS will also launch a $2.3 billion mandatory offer for the remaining shares of Danamon it did not own to gain full control of the bank.
The deal is Southeast Asia’s largest banking deal so far this year, beating a previous record set by recent deals such as Malaysia’s Malayan Banking that acquired Indonesia’s Bank Internasional Indonesia—also from Temasek Holdings—back in 2009.
When both DBS and Danamon announced the proposed deal in early April, some lawmakers in Indonesia were against the deal for nationalistic reasons.
Lawmakers also argued that foreign entry into Indonesia should be given based on a principle of reciprocity, whereby Indonesian lenders should also be given opportunities to set up shop or acquire other lenders in the region.
Several of Indonesia’s banks are already owned by foreign institutions, such as Bank Internasional Indonesia and Bank Niaga by Malaysia’s Malayan Banking and CIMB Bank, respectively.
Last year, there was talk that these Malaysian banks could be forced to sell their majority stakes in the Indonesian lenders due to increasing pressure and disapproval by Indonesian lawmakers on heavy foreign presence in the country’s banking industry. Indonesia’s central bank also froze takeover plans on local banks, and announced the possibility of capping majority shareholders’ interests in these lenders.
A Malaysian bank, Affin Holdings, last year pulled out from buying a small Indonesian lender due to the uncertainties surrounding foreign ownership of banks.
However, the plan was scrapped in February this year, as it would also affect local majority shareholders’ ownership in these lenders.

Malaysians in Singapore made sure they weren’t left out of Bersih 3.0

Malaysians in Singapore made sure they weren’t left out of Bersih 3.0:
On April 28, numerous streets and squares in Malaysia transformed into a sea of yellow and green as people from all walks of life joined Bersih 3.0 to call for clean and fair elections.
Malaysia’s elections have often been subject to much controversy. There have been complaints of phantom voters, stuffed ballot boxes, vote-buying, bribery and corruption. Recent amendments to the Election Offenses Act, abolishing the role of barung agents (election monitors) and allowing campaign materials to be printed and distributed anonymously – among other things – have provoked much anger amongst the people. Critics claim that these amendments will practically guarantee a dirty election.
Despite a heavy police presence and actions – such as the barricading of Dataran Merdeka – taken to dissuade protesters, tens of thousands of Malaysians swarmed the capital of Kuala Lumpur to participate in ‘Duduk Bantah’, a sit-in protest. 11 other Malaysian cities also held their own Bersih 3.0 sit-ins, accompanied by over 70 solidarity movements around the world.
Just across the causeway, Malaysians living and working in Singapore also wanted to participate in the struggle for clean elections. However, the act of assembling and demonstrating is not so simple in Singapore. Most “cause-related” activities require a police permit. The only outdoor space in Singapore where people can assemble without a permit, Speaker’s Corner, prohibits foreigners from organising their own activities there. To organise a Bersih 3.0 in Singapore would mean flouting local laws and regulations.
“The Bersih 2.0 Singapore group, of which I was one of the founders, decided very early on that our fight was solely with the Malaysian authorities and no one else,” said John Cheong, an organiser of Bersih 3.0 Singapore. “We recognise that we are guests in this country and we respect Singapore’s laws and regulations.”
Bersih 3.0 Singapore then had to come up with alternative actions to get involved. An online signature drive was initiated and the petition passed on to the High Commissioner of Malaysia in Singapore.
Approximately 150 Malaysians gathered at Woodlands on April 28 and travelled together to Johor Bahru, the closest Malaysian city to Singapore. Once there, they changed into their yellow shirts and took photographs with Singapore’s skyline in the background, singing the national anthem together before moving on to join fellow Malaysians at Bersih 3.0 Johor Bahru.


Being part of the national movement was very important to the Singapore-based Malaysians, many of whom are unable to vote during elections (unless they travel back to the constituencies in which they are registered).
“Bersih is important not just because everything it fights for is for the Rakyat (translation: people) and indeed places the Rakyat first, but also because in its fight, the Rakyat truly come together as one unified body that embodies all the characteristics and values our founding fathers imagined,” said John Cheong.
Johanna Lau, now studying at the National University of Singapore, had never even been to Johor Bahru before Saturday, but said that showing up to be part of Bersih 3.0 was the least she could do. “It’s for a good cause. I came to show solidarity,” she said. “It’s a small thing, but it means something.”

Bersih 3.0 – UMNO needs a game change

Bersih 3.0 – UMNO needs a game change:


Malaysian Prime Minister Najib Razak’s popularity took a hit following a harsh crackdown on demonstrators at July’s 2011 Bersih rally. Looking to salvage his image as a reformer, Najib immediately set up a Parliamentary Select Committee (PSC) to look into the issue of electoral reform.
But if he was hoping this move alone would appease critics and aid his political brand, he appears to have been gravely mistaken: the bar has since been raised, and to meet it, Najib must up the reformist ante and learn to sell policies more effectively to an increasingly skeptical electorate.
Saturday saw the Malaysian Bersih movement hold its third and biggest rally yet for electoral reform: some estimates have the number of attendees at 300,000 for the Kuala Lumpur event. Bersihsolidarity rallies” also took place in eighty-five other locations across the world, adding to the momentum already mustered from the two previous rallies.
But what had for several hours been a peaceful protest quickly took a violent turn when a small group of protesters appeared to breach the barbed wire and barricades set up by police to keep the protestors out of Kuala Lumpur’s iconic Independence Square (Dataran Merdeka).
Tear gas and water cannons were fired at demonstrators. South Australian Senator Nick Xenophon, who was in the country as an international observer, was one of those tear gassed. Several journalists reported having their equipment destroyed as they tried to film some of the chaos and violence, with one Al-Jazeera correspondent having to file a report using Skype.
But images of groups of policemen attacking demonstrators have found their way onto social networking sites, where they have been readily shared amongst Malaysian users. Some 512 people were arrested by the close of the day.
Gloves came off quickly in the ensuing blame game, with rally organisers insisting the violence only started after the tear gas was used. Politicians from the Barisan Nasional (BN) coalition, which has ruled Malaysia for over five decades, lined up to point the finger at Bersih and demonstrators.
The Minister for Home Affairs, Hishammuddin Hussein, retweeted one tweet likening some of the participants to “thugs”, and said the police had behaved professionally. Deputy Prime Minister Muhyiddin Yassin likened the situation to a “riot”, and Barisan Nasional (BN) and United Malays National Organisation (UMNO) youth leader Khairy Jamaluddin blamed the violence on the presence of opposition leader Anwar Ibrahim.
But many Malaysians are wearing none of it, especially with audio visual evidence in cyberspace to the contrary, and since the international observers invited by Anwar Ibrahim to observe the rally have also rejected the charges. Cynicism towards the “old guard” is increasing, especially amongst young urban voters who have grown impatient at the mainstream media bias and widespread marginalisation they have known all their lives.
BN needs a game change. Or some time out.

Chut Wutty: Tragic casualty of Cambodia’s dirty war to save forests

Chut Wutty: Tragic casualty of Cambodia’s dirty war to save forests:

It was a stiflingly hot Phnom Penh evening when I last saw Chut Wutty, one week before his murder.  Sitting outside in the still heat, he seemed unaffected:  alert as ever, engaged, yet humble and gentle.  We discussed strategies for working with communities in the Cardamom Mountains and elsewhere, wondering how to help them to protect their land and forests from the onslaught of illegal logging and land grabbing that has swept across Cambodia.
But this was no ordinary conversation.  Wutty did not have time for the platitudes of mainstream conservation, or its apolitical ‘partnerships’ with government agencies.  No.  His ideas were characterised by a radical determination to seek truth and justice, as seen through his work in Prey Long and his leadership of the Natural Resources Protection Group (NRPG).
Chut Wutty was a soldier for Nature and Humanity, who inspired millions of Cambodians, and others around the world.  He was on the frontline of a dirty war, in which Cambodia’s forests are being liquidated for unthinkable profits that accrue to a powerful few, while indigenous and local communities are left as voiceless bystanders, dispossessed from the forests that have sustained them for centuries.

Photo: Peter Pigott, 2002
The murder of Chut Wutty is a senseless and brutal tragedy.  Not just for the loss of an incredibly brave and inspirational man, but for the loss of what he represented for Cambodian people.  Wutty dared to stand up to power.  He dared to confront the dark forces of violence, corruption and greed that have come to characterise the Cambodian state and its criminal-corporate enterprise (Le Billon 2000; Hughes 2003; Global Witness 2007).
Cambodia has been termed a ‘country for sale’. According to the human rights group Licadho, 22% of Cambodia’s surface area is now controlled by private firms, mainly through Economic Land Concessions (ELCs) held by agro-industrial companies (see Vrieze and Naren 2012).  The land being sold off for private gain is not unoccupied or disused.  Furthermore, it is often forested, which means that concession holders can obtain windfall profits from timber sales before cash cropping even begins.  The government’s issuing of land concessions without warning or consultation has come at the expense of ordinary Cambodians.  Tens of thousands of farmers have been evicted or forcibly displaced by ELCs in recent years (Schneider 2011). However, until about five years ago, it was unthinkable that villagers would organise themselves to challenge directly the powerful interests that threaten their land and livelihoods, as we have seen in Prey Long in recent years.
The role of Chut Wutty in inspiring villagers to protest against unjust development and exploitation across Cambodia cannot be ignored.  He emboldened people to assert their rights in the face of intimidation, and in spite of daily poverty and insecurity.  Indeed, with the support of a handful of others, he ignited the flame of a social movement in Cambodia around land, forests, and resource rights.  Only someone of extraordinary selflessness and courage could inspire people in this way, as seen last November, when villages formed a ‘human shield’ around Wutty to protect him from police attacks.

Photo: Peter Pigott, 2002
One of Chut Wutty’s most critical achievements, therefore, was that he broke the deadlock of fear and complicity that so often paralyses villagers, community leaders and NGOs in Cambodia, preventing them from taking action against illegal logging and other injustices.  Many have argued that this paralysis is part of Cambodia’s national psyche, and that the country is forever doomed to suffer from a ‘lack of local agency’ and civil society (Ɩjendal and Sedara 2006; Brinkley 2012).  But Chut Wutty and his allies were beginning to prove otherwise.
Apart from mobilising community action, Wutty was also instrumental in exposing forest crime in remote areas such as the Cardamom Mountains, where he was shot and killed on Thursday.  The scourge of illegal logging for luxury timber, predominantly rosewood (genus Dalbergia), has left no corner of Cambodia unturned.  However what is remarkable about the ‘rosewood phenomenon’ in Cambodia is the use of state authority and resources to facilitate its extraction and trade.  Apart from dubious government licences and military protection for loggers, even hospital ambulances have been diverted from public duty to transport rosewood.
Probing deeper into the context of the Cardamom Mountains, however, the rosewood story becomes more complicated.  On the day that Chut Wutty died, he was travelling from Pursat to Koh Kong on a new road constructed by the China-Yunnan Corporation, as part of its development of the Atai Dam, located in the Central Cardamoms Protected Forest.  This forest area is part of a multi-million dollar ‘conservation landscape’ that is funded by international donors and managed mainly by Conservation International and the Cambodian Forestry Administration.
Since 2009, when construction of the Atai Dam began, the trafficking of rosewood in the northern Cardamom Mountains has been rampant.  It appears that tens of millions of dollars of timber have been extracted from the area so far, under the auspices of the MDS Import Export Company.  This well-connected Cambodian company was originally contracted only to clear forest from the Atai dam reservoir area, but its logging activities have been widespread and systematic.  Remarkably, Conservation International has remained silent on this issue, refusing even to acknowledge the existence of illegal logging in the area, in spite of cries for help from villagers, and evidence of their own park rangers’ complicity in the timber extraction.
It is this failure of mainstream and ‘official’ conservation efforts that pushed the battle for Cambodia’s forests to the fringe. This is what drove Chut Wutty and his colleagues at NRPG to risk their lives gathering data on illegal logging operations in the Cardamom Mountains and elsewhere.  The work of NRPG revealed not only the culpability of government officials who abuse their powers to profit from logging, but also the hypocrisy of NGOs like Conservation International that have denied the existence of logging altogether, in order to maintain the faƧade of effectiveness, along with their government and donor relationships.

Photo: Peter Pigott, 2002
This highlights the other key contribution of Chut Wutty’s work as a conservationist: he was real and uncompromising.  He therefore offered us an alternative, more radical, vision for nature conservation.  By operating ‘on the edge’, Wutty was able to destabilise power structures and demand accountability from government officials and NGOs in a way that nobody else dared.  This made him a vital force for conservation in Cambodia and elsewhere, and as Marcus Hardtke points out, his actions actually made a difference.
It is unlikely that mainstream conservation organisations will ever fulfil the role that Chut Wutty played in Cambodia.  His life-force and approach as a leader and eco-warrior was truly unique, and this must be honoured and sustained by the Cambodian people.  However, Wutty’s story and his tragic death in the Cardamom Mountains should serve as a wake-up call for conservation organisations and donors working in partnership with the Cambodian government on natural resource management.  It is now no longer enough for them simply to choose a politically correct path of ‘capacity building’ and ‘technical advice’ for government, without challenging the status quo in some way.  Or, if they are unwilling to do this, then they should at least commit to nurturing local social movements and protecting those who are prepared to stand in the firing line, as Chut Wutty did.
As I write, the first stage of Wutty’s Buddhist funeral is taking place in his home village of Svay Meas, in Kandal province, near Phnom Penh.  Not able to be there in person, I have asked two young Cambodian friends to go in my place.  They are educated and motivated people, with a heartfelt desire to pursue justice and environmental conservation in Cambodia.  The murder of Chut Wutty has hurt them, causing a wound of despair and outrage.  But somehow, collectively, this pain must be converted into a force for change. The future of Cambodia depends upon it, as does the legacy of Chut Wutty.
In this struggle, we can derive hope from the words of Svay Phoeun, village representative in Preah Vihear who worked with Wutty:  “Chut Wutty’s heart is gone, but thousands of Chut Wutty hearts still survive. We are not afraid of the person who killed Chut Wutty… we have never been afraid”.
Dr Sarah Milne is a Postdoctoral Fellow in the Resource Management Asia-Pacific Program at the Australian National University.  She is interested in the practice and politics of transnational biodiversity conservation, especially in the Cambodian context.  Her PhD research focused on community-based conservation in the Cardamom Mountains, where she worked with Chut Wutty and others from 2002-2005.
References
Brinkley, J. (2012) Cambodia’s curse: The modern history of a troubled land: PublicAffairs.
Global Witness (2007). ‘Cambodia’s family trees: Illegal logging and the stripping of public assets by Cambodia’s elite’. London, A report by Global Witness, June 2007.
Hughes, C. (2003) The political economy of Cambodia’s transition 1991-2001. London and New York: RoutledgeCurzon.
Le Billon, P. (2000) ‘The political ecology of transition in Cambodia 1989-1999: War, peace and forest exploitation’, Development and Change 31: 785-805.
Ɩjendal, J. and K. Sedara (2006) ‘Korob, kaud, klach: In search of agency in rural Cambodia’, Journal of Southeast Asian Studies 37(3): 507-526.
Schneider, A. (2011) ‘What shall we do without our land? Land grabs and rural resistance in Cambodia’, Global Land Grabbing conference, Land Deal Politics Initiative, University of Sussex.
Vrieze, P. and K. Naren (2012) ‘SOLD: In the race to exploit Cambodia’s forests new maps reveal the rapid spread of plantations and mining across the country’, The Cambodia Daily March 10-11: p. 4-11.

Chen Decision 'Expected Soon'

Chen Decision 'Expected Soon': U.S. officials would likely press for blind activist Chen Guangcheng to be reunited with family.

A general over a hesitant army

A general over a hesitant army:


by Ooi Kee Beng, Today,  30 April 2012
Caught between hardliners and need for change, PM Najib’s slow pace of reforms fed Bersih 3.0’s huge crowds
And so the third Bersih rally has taken place. It cannot be understood in isolation from the political dynamics of the last few years.
The demonstration itself went well, with tens of thousands of Malaysians taking to the streets, many dressed in the yellow T-shirt that has come to signify the nation-wide demand for electoral reforms.
No violence had occurred by the time the organisers, led by former Law Council chairman Ambiga Sreenevasan, told demonstrators at around 2pm to disperse, having achieved the show of strength the movement had wished for to back its call to Prime Minister Najib Razak to ensure that the coming General Election would be free and fair.
Exactly how violence between the riot police and demonstrators began is not clear. Rumours that agent provocateurs were responsible have been spreading.
Whatever the case, the huge April 28 demonstration poses a serious challenge to the Barisan Nasional government, especially since the event received big support from similar rallies held simultaneously throughout the country and by Malaysians in dozens of cities throughout the world.
TAKING HIS TIME
As the Bersih movement developed from being an initiative thought up by opposition parties in mid-2005 to a civil-society organisation come July last year, the government has, for the most part, played a reactive role.
Since taking power in April 2009, Mr Najib has initiated many reforms – the most noteworthy being the recent repeal of the Internal Security Act (ISA) of 1960 that had allowed for unlimited detention without trial.
His personal popularity grew impressively as a result but, strangely, without the coalition that he leads gaining much from it.
The problem for him is one of credibility. His predecessor, Mr Abdullah Badawi, was correctly advised in 2005 when he formed an independent commission to help him reform the police establishment. The hopes he raised then were dashed when he had to beat a retreat on that initiative and on many of his reforms.
Mr Najib learned from this and took his time to work out reforms that could be carried out. He avoided using the ISA during his time in power, but he also avoided trying to reform the police.
The result of his premiership so far is somewhat mixed. Not only did his reforms not go far enough and not only did they come a little late, he could not convince voters that his coalition was behind him. He became a general over a hesitant army.
It is given the complete absence of police reforms that the violence involving the police in Bersih 2.0 and Bersih 3.0 is most significant.
The question being asked is: If the executive is not reformed, then what significant good will the repeal of old laws bring?
POINTS FOR EFFORT, NOT EFFECT
Sadly, Mr Najib has been allowing the right wing of his party to be actively and publicly provocative on issues of religion and race – something that has undermined his concept of 1Malaysia.
This is even as major allies such as the Malaysian Chinese Association, the Malaysian Indian Congress and Parti Gerakan Rakyat Malaysia have failed to carry out any noteworthy ideological or strategic changes that could win back votes for them.
It explains why Mr Najib is gaining points for effort, but not for effect. He is indeed caught between a rock – his party hardliners, who seem to include his own deputy, Mr Muhyiddin Yassin – and a hard place – the obvious need for reforms.
All this looms against a backdrop of budgetary issues, made worse by his inability to reduce subsidies and to implement goods and services taxes, and by the generous handouts to woo voters.
In short, what has been unfolding in Malaysia over the last few years is actually a race between, on one side, a government run by a Prime Minister trying to win back votes without tweaking the establishment too radically, and who has thus been pulling punches where his reforms are concerned; and on the other, an opposition that is trying to rouse the population – particularly first-time voters – to political engagement.
VIOLENCE DID NEITHER SIDE GOOD
The opposition’s best bet to win federal power is for it to fuel the sense of empowerment among young and not-so-young Malaysians.
Rallies like Bersih 3.0 are effective tools in that context. And the more peacefully such demonstrations are carried out, the more political activism will be generated.
In light of this, the violence on Saturday was unexpected and did no good for either side.
No doubt, Mr Najib has had to move carefully in formulating his reform measures, especially given the weakness of his own political position. But he is certainly running out of time.
And should he fail to gain ground for the Barisan Nasional in the 13th General Election, that number might well prove to be an unlucky one for him.
The writer is the deputy director of the Institute of Southeast Asian Studies.

The new face of the US Navy in region

The new face of the US Navy in region:

by Michael Richardson, the Straits Times, 30 April 2012
Singapore will soon start hosting up to four high-speed United States Navy vessels. They will be the new face of the US Navy for maritime policing and partnership-building in Asia-Pacific waters, where many countries in the region are trying to find a way to balance the rise of China without provoking a military confrontation.
These vessels, known as Littoral Combat Ships (LCS), come in two different hull and superstructure designs. Sleek and stealthy, both look like maritime marauders from James Bond movies.
Although their deployment to Singapore was foreshadowed last year, the move was only confirmed earlier this month when Defence Minister Dr Ng Eng Hen met his US counterpart, Mr Leon Panetta, in Washington.
A joint statement said they had discussed the proposal for the US to forward deploy up to four LCS at a time to Singapore on a rotational basis. The vessels would not be “based” in Singapore, but would move in and out to train and engage with regional partners.
Although couched in low-key terms by the US and Singapore, the arrival of the LCS will mark a major, and controversial, change in force structure for the US Navy and deployment of its ships around the world to keep vital sealanes open and deter violent or disruptive activity by states and non-state actors, including terrorists and pirates.
The US awarded construction contracts last month for four more LCS, bringing the total under order or in service to 12, out of 20 scheduled to be built by 2015, and 55 eventually. Two are already in service and two more should be ready later this year.
In an era of military cost-cutting in Washington, the LCS will be critical to maintaining an affordable US Navy, and keeping the size of the fleet around 300 in the decades ahead.
The LCS is scheduled to become the most numerous class in the US fleet, taking over from the 51 Aegis destroyers.
With a top speed of more than 74 kilometres per hour, the LCS is significantly faster than a destroyer. But at a current unit cost of about US$350 million, it is far less expensive than an Aegis destroyer, which costs around US$1.7 billion.
The LCS is about the size of a frigate, generally recognised as the smallest class of warship in world navies. It is built for flexible and agile operations in shallow waters close to coasts, hence the name Littoral Combat Ship.
While many of today’s warships have primary tasks, the LCS is designed to carry out multiple missions. They include surface warfare, counter-mine, and anti-submarine operations. In future, the scope may be widened to special operations, disaster relief, and maritime security.
To use computer-speak, each of these tasks is intended to have its own “plug and play” mission module that can be moved quickly on and off the vessel in port.
Will this revolutionary concept work in practice? “We have to prove it,” the US Navy Department’s Under Secretary, Robert Work, told a Congressional panel the other day. “There are a lot of sceptics. We have to get out the (LCS) fleet. We have to show it (in operation).” Singapore will be a test bed.
How would the LCS perform in a combat situation? Use of aluminium and other lighter weight materials than the thick steel plating on conventional warships, prompted the Pentagon’s independent Department of Operational & Test Evaluation to warn that the “LCS is not expected to be survivable in a hostile combat environment” facing advanced anti-ship missiles, mines and small attack boats working in swarms.
The US Chief of Naval Operations, Admiral Jonathan Greenert, said on 12 April that the new high-speed vessels were “not large surface combatants that are going to sail into the South China Sea and challenge the Chinese military; that’s not what they’re made for.”
He explained that the LCS contingent soon to start operating out of Singapore would focus on exercises, port visits, humanitarian assistance and counter-piracy operations with Southeast Asian partners. In a crisis, they would be backed up by heavyweight US Navy warships.
LCSs in Southeast Asian waters would take some of the patrolling and flag-flying burden off US aircraft carriers, cruisers and destroyers, enabling them to focus on the deterrent and war-fighting missions they were designed to perform.
Worldwide, as the LCS fleet is rolled out, its vessels will “tend to displace amphibious ships and destroyers in (waters off) Africa and South America,” Admiral Greenert said. That would “free up surface combatants, more high-end ships” for the seas off East Asia.
The US already deploys half its available at-sea navy ships in the western Pacific, about 50 vessels on an average day. It plans to raise this average to 58 by 2020 as more of the planned 55-strong LCS fleet enter service.
The challenge for the US Navy in the region is to do more at much less cost, with the help of regional allies and security partners as well as advanced technology. If the LCS fails to perform as hoped, this task will be made much harder.
-          The writer is a visiting senior research fellow at the Institute of South East Asian Studies.

Growing Up Google: How Cloud Computing Is Changing a Generation

Growing Up Google: How Cloud Computing Is Changing a Generation:













Mashable OP-ED: This post reflects the opinions of the author and not necessarily those of Mashable as a publication.

David Politis is the founder and CEO of BetterCloud, the leading provider of Google Apps extensions that create security and management. Follow David @DavePolitis.
A few weeks ago, a school administrator shared a story about how he tried to block Google’s chat feature, but his students created a workaround. They opened up a new Google Doc, shared it with friends, and used the sidebar chat to talk with each other.
Although the behavior was worrisome to the administrator, it was hard not to be impressed at how cleverly these 7th graders interacted with the software. These students literally grew up on Google’s products, and that’s largely thanks to Google.

SEE ALSO: How Google+ Can Succeed at Business Without Really Trying

Google’s foray into enterprise computing began nearly six years ago with the launch of Apps for Your Domain, today’s Google Apps. Google offered the product for free to businesses, government agencies, and educational institutions. The practice is still in place for schools worldwide.
Now, we know Google isn’t necessarily evil, but is the company really that benevolent? After all, Google’s free Apps for Education program appears to have had a rather interesting result: it’s turning kids into loyal, long-term users.
With dwindling budgets, it’s no wonder more and more schools are retiring costly on-premises hardware and making the move to Google. Today’s young digital natives and their teachers are certainly embracing this modern technology. In fact, one educator required kindergarteners type their name into a Google Doc every morning in lieu of traditional roll call.
With kids as young as five and six immersed in Google’s product suite, which provider do you think they’ll choose when creating personal email accounts later on in life?
To some degree, this is already happening. Nearly half of Gmail’s overall user base is under 25, a statistic mirrored by the student bodies of American colleges and universities. Of the nation’s top 100 universities 66 have already gone Google.
According to Northwestern, one of the first universities to make this move, students actually requested that the school implement the platform. A majority of students were already forwarding email to Gmail.
Recently, the University of Pennsylvania’s School of Arts and Sciences also announced a Google Apps roll out slated for this summer. The school’s director of student technology listed heavy mail forwarding as just one of the reasons for switching, with more than 50% of students forwarding emails from the current school mandated Hotmail platform to personal Gmail accounts.
And finally, while Princeton University’s administration may still be deciding between Google Apps and Microsoft’s Office 365, the student body has already made up its mind. In a survey of 150 students piloting the two options, only two preferred Office 365 products.
As these early adopters enter the workforce, it will become difficult for companies to justify sticking with legacy messaging systems. These users may also end up impacting specific areas, like mobile. Today’s youth are so attached to the Internet that two out of three list their mobile device as their most important technology appliance. Google claims 43% of the smartphone market and also happens to be the only operating system that supports mobile versions of Google Apps products.
Mobility is second only to social. That why Google+ essentially serves as the social layer on top of all Google products, enterprise included. What does this all mean? Only that growing up Google should not be considered a trend, because if Google has anything to do with it, it will be the norm.
Image courtesy of iStockphoto, Skynesher
More About: contributor, features, Google, Google Apps Marketplace, online education





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