New Tool Connects Facebook Friends With Political Campaigns:
Starting immediately, Democratic and progressive campaigns will be able to tap into the power of Facebook to take political organizing into the social realm.
Democratic campaigns have long had access to the Voter Activation Network (VAN), a digital database of voter information that helps campaigns stay organized. The VAN includes a wealth of data about individuals in a given area, including their voting history, interactions with a particular campaign, phone number and mailing address.
Now, volunteers and staff working for a particular campaign will now be able to match their Facebook friends to individuals already included in the VAN with a new tool called "Social Organizing." O…
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More About: Facebook, Politics, Social Media, US
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